The unique concept of the Association limits membership to one company for each type of business or profession. The group encourages business and service exchange among members and their centers of influence. After networking for a half hour, members sit down to a superb lunch. The group participates in “roll call” at which time they introduce themselves and acknowledge business from and leads for fellow members. An amusing slogan is exchanged with each introduction. A short booster talk “Commercial” is then given by one member regarding another’s business. Following is the main program – an in-depth presentation of the business or service of a member “Speaker of the Day.” One lucky winner receives a door prize each week. Members benefit from a combination of well over 4,000 business transactions and leads throughout an average year. Lasting friendships are formed through the robust camaraderie at the weekly luncheons and through other annual activities like golf outings, the president’s ball, off-site trips, social outings etc.. Service between members is often personal. Members get right to the top of a company to have their business needs met.